BYD and BIKY.ai: AI in automotive sales is no longer the future, it’s a reality
Most automotive brands are still selling as if customers still had time to wait for calls, emails, or manual follow-ups. However, today’s buyer has already changed.
And with the arrival of AI in automotive sales, commercial processes have changed as well. Today, customers compare vehicles from their phones, talk with several brands at the same time, and make decisions even outside business hours.
That is why talking about AI in automotive sales is no longer a conversation about innovation. It is a conversation about operational survival and customer experience.
BYD Mexico has just taken a step that could redefine how cars are sold in the country. It did so together with BIKY.ai to modernize the commercial operation of its more than 103 dealerships across Mexico.
The move is significant. It involves automating lead follow-up, responding to conversations in real time, and connecting campaigns with actual closed sales. In addition, the goal is to operate commercial processes with emotional artificial intelligence capable of maintaining context, empathy, and complete traceability.
The move also reflects something deeper: the automotive sector already understands that it is no longer enough to modernize vehicles. The way vehicles are sold must also evolve.